AI Insights · Timothy · January 2025
Top Film & Television Apps on Android in the UK: Q4 2024
Explore the performance trends of the leading film and television apps on Android in the UK during Q4 2024, based on Sensor Tower data.
The fourth quarter of 2024 showcased interesting trends among the top film and television applications on the Android platform in the United Kingdom. Here's a closer look at the performance of the leading apps:
Disney+ kept a strong presence with a peak in weekly revenue at approximately $871K in mid-December. Weekly downloads remained steady, peaking at 43.6K towards the end of December. Active users experienced a notable increase, reaching over 1.4M by the end of the quarter.
Prime Video maintained a consistent download rate, with a significant spike to 49.8K in late December. Weekly active users rose to over 1.28M around Christmas, reflecting a peak in engagement.
Netflix saw a gradual increase in downloads, culminating in 47.4K in late December. The app's active user base grew throughout the quarter, reaching nearly 2.95M by the end of December.
Tubi: Free Movies & Live TV had fluctuating download numbers, with a noticeable rise to 38.3K in late November. Active users increased steadily, surpassing 135K by the close of the quarter.
ITVX experienced a peak in downloads at 42.7K during mid-November, while active users reached over 628K in the same period. Revenue peaked at around $47.6K in mid-November, showing strong performance.
These insights, sourced from Sensor Tower, highlight the dynamic nature of user engagement and app performance in the UK market. For more detailed analyses and insights, visit Sensor Tower's platform.